Ather Energy To Bring In New Electric Scooters, Hero To Invest 1,000+ Crore
Ather Energy will unveil its first electric scooter based on the new EL platform at its Community Day on August 29, aiming for high-volume sales. The Bengaluru-based manufacturer seeks to increase its market share after establishing a reputation for premium electric scooters. Concurrently, Hero MotoCorp plans to invest over ₹1,000 crore in Ather Energy to support its growth initiatives.