In Punjab, BJP’s challenge is not to be heard, but to be believed
In Punjab, the Bharatiya Janata Party (BJP) has made combating drug abuse its central campaign focus ahead of elections. Union Home Minister Amit Shah's recent visit aimed to connect emotionally with affected families, but skepticism remains high due to past unfulfilled promises. The BJP's challenge is to convince voters of its sincerity and effectiveness before the elections on February 2027.