Kerala emerges as fast-growing carpooling market as passenger activity jumps 50%
Kerala's carpooling market has surged, with BlaBlaCar reporting a 50% year-on-year increase in passenger activity, outpacing the national growth of 35-40%. This growth is attributed to strong road connectivity and rising fuel costs. Regulatory clarity is essential for further expansion, as it could enhance confidence among users and optimize shared mobility in the state.