Nithin Kamath explains why Zerodha will continue to offer direct mutual funds for free

Zerodha co-founder Nithin Kamath reaffirmed the company's commitment to offering direct mutual funds for free, emphasizing that the effort to execute trades does not vary with order size. Kamath noted that this principle, which underpins Zerodha's flat brokerage model, also guided the launch of its mutual fund platform, Coin, now managing nearly ₹1.6 lakh crore in assets. Despite competition, Kamath stated that Zerodha will maintain its pricing strategy, as charging a percentage fee contradicts the discount brokerage philosophy.

Read the source (Mint Markets)

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