70% of urban Indians fall short on protein intake, PepsiCo study finds
- A PepsiCo-backed study highlighted major protein and fibre gaps among urban Indians, on October 7.
- Around 70% of urban Indians fall short on protein intake, despite growing awareness about nutrition.
- Nearly 89% misunderstand how much fibre they need daily, pointing to a major nutrition knowledge gap.
- The findings underline a wider mismatch between nutrition awareness and actual everyday eating habits.
Source: storyboard18.com
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