Indian Super League crosses 65 million YouTube views in opening week
- The Indian Super League ISL recorded 65 million YouTube views and reached 52 million viewers across five opening-week matches.
- NorthEast United FC vs Mohun Bagan Super Giant was the most-watched match, recording 17 million views on the English feed.
- Bengaluru FC vs Sporting Club Delhi attracted 8.9 million views, while the league gained 1.2 lakh new YouTube subscribers.
- All 163 ISL matches will stream free on YouTube, with over 80 on Sony Sports and all on paid SonyLIV.
Source: economictimes.indiatimes.com
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