India’s coffee culture is spilling into beauty, whisky and luxury hospitality
- India's expanding coffee culture is generating opportunities in sectors such as beauty, homeware, whisky, and luxury.
- Brands including mCaffeine, Taj Palace and Amrut Distilleries are building products around coffee's appeal.
- The pull is strongest among Gen Z, who are buying coffee-scented skincare and coffee-flavoured spirits.
- This coffee boom is transforming consumer habits, prompting brands to monetize experiences beyond traditional cafes.
Source: economictimes.indiatimes.com
Get 100 stories a day on the app
Read, watch & listen · Free on iOS & Android
