1. Swiggy's Rakhi idea for delivery bhaiyas wins the internet

Swiggy's Rakhi idea for delivery bhaiyas wins the internet

India

  • Swiggy Instamart has given its delivery bags a Raksha Bandhan twist with handles that double as rakhis.
  • A tearable section attached to the paper handle can be removed and tied around a delivery partner’s wrist as a rakhi.
  • The initiative aims to give customers a way to thank their delivery bhaiyas during Raksha Bandhan.
  • The idea has been shared online, with users calling the gesture wholesome and saying it brought smiles to delivery partners.

Source: hindustantimes.com

Get 100 stories a day on the app Read, watch & listen · Free on iOS & Android

Newer

Older