Vijay Deverakonda’s UNHYPE sells 10,000 skincare routines in two weeks
- Vijay Deverakonda’s skincare brand UNHYPE sold out all 10,000 VD Signature Routines within two weeks of launch.
- The launch generated ₹1.3 crore in revenue, according to the brand.
- The limited edition included 30,000 products across Acne Safe and Brightening routines, each with a face wash, moisturiser and sunscreen.
- UNHYPE will begin sales of its regular Acne Safe and Brightening routines from October 3 through its website.
Source: moneycontrol.com
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