WhatsApp changes business messaging fees in India, order updates to cost ₹0.115 each
- From October 1, Meta is changing WhatsApp Business pricing in India, making some previously free messages chargeable.
- Businesses will pay ₹0.115 per message for order confirmations and delivery updates, even within the 24-hour window.
- The first 1,000 customer-service replies per business number each month are free; after that, each costs ₹0.115.
- Marketing messages cost ₹0.8631 and OTPs ₹0.115 each. These charges apply to businesses, not WhatsApp users.
Source: indiatoday.in
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