1. Actor to entrepreneur: Vijay Deverakonda launches skincare brand for young India

Actor to entrepreneur: Vijay Deverakonda launches skincare brand for young India

Entertainment

  • Actor Vijay Deverakonda has co-founded Unhype, a functional skincare brand for young Indian consumers.
  • The brand targets consumers aged 18–30 with simple, unisex skincare routines suited to Indian conditions.
  • Deverakonda was involved in developing and testing the products, trying formulations himself for nine months.
  • Unhype has opened pre-bookings from September 11, with product shipments set to begin on September 21.

Source: storyboard18.com

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