Ex-IT professional drives Rapido in Bengaluru to conduct dairy market research
- An Odisha man reportedly quit his IT job to ride Rapido in Bengaluru while exploring a dairy business linked to his family farm.
- A LinkedIn post claims he uses conversations with Rapido passengers, including IT workers, to understand their dairy preferences.
- He reportedly plans to use these conversations to research demand for dairy products beyond milk before expanding his family business.
- 4. The post said he planned to spend a year researching Bengaluru’s market before returning to Odisha, though NPCI disputed the resignation claim.
Source: timesofindia.indiatimes.com
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