How Versace, Armani and Fendi are turning luxury homes into status symbols
- Luxury brands like Versace, Armani and Fendi are moving into real estate, turning homes into branded lifestyle experiences.
- These branded residences combine designer interiors, luxury amenities and personalised services with the prestige of a global label.
- The trend is expanding across cities such as Dubai, Miami and London as wealthy buyers seek more than conventional luxury homes.
- Developers are partnering with fashion and luxury brands because their names can attract buyers and command premium prices.
Source: firstpost.com
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