1. Prada skips AI, uses hand-drawn animation for Christmas ad

Prada skips AI, uses hand-drawn animation for Christmas ad

Lifestyle

  • Luxury brand Prada chose traditional hand-drawn animation over AI for its Christmas campaign.
  • • The ad features Stranger Things stars Sadie Sink & Maya Hawke.
  • Former Disney animator John Pomeroy created illustrated animals & winter scenes.
  • Campaign highlights human creativity as AI-generated advertising faces criticism.

Source: inc.com

Get 100 stories a day on the app Read, watch & listen · Free on iOS & Android

Newer

Older