Reliance launches Joyland flavoured milk at Rs 20 a pack
- Reliance Consumer Products has launched Joyland flavoured milk in Tamil Nadu at Rs 20 a pack, in strawberry and vanilla.
- Director T Krishnakumar said the state marks the start of the journey, with the plan to expand across India in stages.
- • It enters a market where Amul, Mother Dairy, Nandini, Sunfeast Smoodh and Cavin’s already have a strong presence.
- India’s flavoured milk market is projected to reach Rs 8,360 crore this year, up from Rs 4,420 crore in 2021.
Source: economictimes.indiatimes.com
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