1. Snapchat expands creator-brand opportunities through Qoruz

Snapchat expands creator-brand opportunities through Qoruz

Technology

  • Snapchat India partners with Qoruz to expand creator discovery and help brands identify relevant Snapchat influencers.
  • Qoruz integrates Snapchat’s Public Profile APIs, bringing Snapchat creators onto its creator intelligence platform.
  • Eligible Snapchat creators can opt in to share profile analytics with third-party partners for potential brand collaborations.
  • The partnership strengthens Snapchat’s creator ecosystem as brands increasingly target its 250M+ India users.

Source: storyboard18.com

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