Triptii Dimri invests in Peep Beauty, launching the 'Made You Look' campaign
- Actor Triptii Dimri has joined Peep Beauty as an investor and co-creator, expanding her role beyond acting.
- Peep Beauty, an eye-focused beauty brand, is positioning coloured contact lenses as a fashion and beauty product.
- Dimri has been involved in the brand’s creative direction, product discussions and storytelling since its early stages.
- The partnership comes with Peep Beauty’s first digital campaign, ‘Made You Look’, focused on eyes as a form of self-expression.
Source: storyboard18.com
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