Only 6-8% of Indians have active smartphone protection plans despite 84% awareness
- 82% of Indians have dropped their smartphone at least once and 72% have suffered accidental damage — yet only 6 to 8% have any protection plan.
- 84% of Indians know smartphone protection plans exist — but only 36% have ever used one at any point during their device ownership.
- Phone prices are up 25 to 27% in the past year — and ownership cycles have stretched from 14 months to 40 months, raising the cost of damage.
Source: outlookmoney.com
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